c. 1960 Longines Conquest 18ct Automatic Gent’s wristwatch;

Specification:   Movement; calibre 290 (24jewel); Serial 11497854 (manufactured 1960)

Case; 18ct Yellow Gold; Ref. 9021-3 581.

Description:     A beautiful watch, a classic of the fifties, this watch is considered one of Longines most popular models. Launched in 1954 it was the first “line” they introduced, its understated elegance, durability and versatility making it a competitor to the Omega Seamaster. This design was such a mainstay of the brand that when the popularity of vintage watches started to rise, the Conquest was the first to be re-introduced as part of the Longines Heritage collection (one of which was the first Swiss watch I ever bought!), and the design still looks as effortlessly elegant today as it did nearly 65 years ago. This, however, is the original, and is all the more desirable for it.

                        The original dial is in excellent condition, and is pure sixties cool. A brushed matt background with raised batons to mark the hours, the minute track then tucked behind a dazzling diamond cut ring sparkling with the effect of a crystal decanter. It evokes the spirit of the early sixties, flashy sports cars, cocktails at six, and a feeling of release after the rather more austere but still elegant fifties. The hands, despite being the same colour as the dial, offer a contrast by being polished, and are easily visible due to the wide bar design, with a narrow tip to give more accurate indication if required.

                        The case is a solid and heavy 18ct gold, bearing the Swiss “hallmarks” for the standard and is clean and crisp. The caseback retains its original blue enamelled medallion of the “surf and stars” which still adorns the re-creations of this line, and is in excellent condition with no enamel missing or damaged. The crown is the correct Longines type, albeit it a later replacement. It is sold with a more modern Longines box in good order, inside a damaged outer cardboard case.

                        Longines was founded in 1832 and the name inaugurated in 1867 when it moved to its present site of Es Longines (the long meadows) in St-Imier. Renowned for their exceptional quality and accuracy, the brand was awarded more medals for accuracy in observatory trials than any other. It was also involved in many other events which required exceptionally accurate timekeeping, and was the first to use electro-magnetic sports timing in 1912. Now part of the Swatch group and subject to their perception of market position it has taken a bit of a back seat to the groups other brands such as Omega, which has kept the price of their vintage examples down. Its illustrious history and exceptional quality, design and value for money make it one of our favourites. This watch is being sold on behalf of a very good client, has been thoroughly inspected but not serviced in our workshop, and therefore comes with a limited three month warranty, which is reflected in the price. (A service can be completed prior to delivery for an additional charge, thereby giving a 12month guarantee).

                        A classic design with real pedigree, and a striking dial giving away the period in which it was born, make this a must have for the discerning collector. The addition of it being in 18ct gold ensure its investment potential. Please email or call us should you require any further information or to purchase this beautiful watch.

£1,995